About Us

LEADING THE MARKET
WITH QUALITY & REPUTATION

HI-FOODS pioneers the creation of comprehensive and convenient food solutions for businesses,
from stable supply sources and consistent products to optimized operations in retail and Horeca.

With a production platform meeting international standards such as HACCP, ISO 22000, BRC A+, and SEDEX,
along with modern IQF and Air Blast freezing technology, HI-FOODS ensures quality
throughout the supply chain, giving partners peace of mind to expand their business and improve efficiency.

A well-established multi-channel distribution system, covering supermarkets, F&B chains,
convenience stores, distributors, and direct retail channels, creates the ability to access the market quickly and consistently. Not only does HI-FOODS strengthen its position domestically, but it also serves as a reliable platform for cooperation and development opportunities in the international market.

Mission

CONVENIENT FOOD
FOR BUSINESS MODELS

HI-FOODS exists to redefine how
businesses operate in the food industry
with convenient food solutions
meeting international standards, optimized from sourcing to the final experience.

HI-FOODS continuously connects technology,
quality & market understanding,
helping partners shorten processes, increase efficiency
and expand business opportunities sustainably.

hình pizza BON

Based on research capabilities & continuous innovation, HI-FOODS develops a diverse product portfolio that flexibly meets the needs of professional kitchens, supermarket systems, convenience stores & F&B business models, including:

  • Steamed – fried – pan-fried dimsum
  • Convenient fried – grilled – hot pot dishes
  • Quick Ready Meals
  • Premium cooking ingredients
  • And a line of vegetarian food for a healthy diet
Khám phá sản phẩm

We believe that quality & convenient food solutions not only meet consumer needs but also help businesses optimize operations, enhance performance & services.

 

Products: Meet international standards, ensuring consistent quality throughout the supply chain

Policy: Competitive, stable pricing, suitable for various
business models

Services: Professional, fast delivery, operational support & effective consulting

Giới thiệu
PROVIDING MORE THAN JUST A SUPPLY
We create value to help businesses control output quality, ensure consistency & create long-term competitive advantages.
Vision

SUSTAINABLE DEVELOPMENT
BRINGING VALUE TO THE COMMUNITY

Strategic orientation, clear & professional

To become a leading brand in the convenience food sector in Vietnam, with a product portfolio that meets international standards, stable supply capacity & a strong presence in retail systems, Horeca chains & the export market.

Inspiring, idealistic

People are the focus of development

Human resources are the core asset

Core values

GENUINE VALUE
BUILDING LONG-TERM TRUST

01

CUSTOMERS
ARE AT THE CENTER

HI-FOODS places customers at the center of all activities, from product development to supply chain operation.

We proactively listen to market needs, accompany partners & customers to provide convenient culinary solutions, ensuring quality stability & suitability across various sales channels.

02

NUTRITIONAL ORIENTATION
& HEALTHY LIVING

HI-FOODS develops nutritional solutions according to international standards, focusing on balancing convenience, quality & health value.

The product portfolio is built to match modern consumption trends, while supporting partners in diversifying choices & meeting the increasing demands of the market.

03

SERVING SPIRIT
DEDICATED

HI-FOODS emphasizes service quality throughout the cooperation process, from product consulting, supporting portfolio development to delivery operations.

With a long-term orientation, HI-FOODS continuously improves to enhance customer experience & optimize efficiency for various partners across different distribution channels.

04

TRANSPARENCY &
CREDIBILITY

Building trust with customers & partners through transparent processes, clear quality control & complete product information.

All activities from product development, production initiation, distribution, always aim for consistent responsibility & sustainable cooperation.

Partners

BRINGING SUSTAINABLE VALUE
TO EVERY PARTNER

Certification

INTERNATIONAL STANDARDS -
QUALITY ASSURANCE

Each HI-FOODS certification achieved is not only a recognized standard, but also a testament to its ability to control quality, its strict adherence to standards, and its commitment to responsible development.

SEDEX - Transparency in production conditions, health safety, and sustainable business

BAP - Ensuring sustainable development in global aquaculture

HACCP - Affirming reputation, production capacity, and commitment to international quality standards

HALAL - Sustainable trust within the Muslim consumer community

ISO 22000:2018 - Minimizing food safety risks and realizing safe food supply chain development

BRC - Ensuring quality in the global food supply chain

Development Journey

PROGRESS STEPS
TO BUILDING A POSITION

From its humble beginnings, with the aspiration to provide convenient and high-quality food solutions for Vietnamese people,
HI-FOODS has continuously innovated, developed, and expanded its scale of operations. Each milestone in its journey marks a step towards maturity, from diversifying products and upgrading production technology to expanding its domestic and international markets.

11/2015

Establishment of HI-FOODS Trading Joint Stock Company,
focusing on developing the HORECA business channel & food service.

04/2016

Launch of the KINGSTICK fast food restaurant chain
in food courts within the shopping center system.

04/2018

Acquisition of the BAMBOO DIMSUM brand,
simultaneously expanding the KINGSTICK system to provinces & the Hanoi market.

03/2020

Launch of the Retail channel. BONZON MART convenient food supermarket chain.

2020年10月

Inauguration of the first Yum restaurant. Enhancing the culinary experience.

06/2024

Developing the BAMBOO brand with a diverse Asian dimsum portfolio,
widely distributing to large supermarkets nationwide.

09/2025

Launch of the BON brand, positioning modern European cuisine style,
combining creative flavors with convenience.

2015

2016

2018

2020

2024

2025